Zain Green Rewards - Incentivizing Customers at Zain Kuwait to Protect the Environment

Sept. 17, 2024

Zain Green Rewards - Incentivizing Customers at Zain Kuwait to Protect the Environment

On September 17, 2024, Zain launched a new trade-in service, incentivizing customers to contribute to environmental protection. This idea, submitted by Webster Ian Martin and led by Vanguard Abbas Terani, allows customers to trade their old devices in exchange for special rewards, including free months on new commitments. This initiative not only offers valuable perks to participants but also aligns with Zain's mission to promote sustainability and reduce its environmental footprint.

The trade-in service was launched in collaboration with Zain Kuwait’s Marketing teams: Postpaid Consumer and Marketing Product Development teams. Customers can now exchange their outdated devices for discounts and other rewards, giving them an extra incentive to make eco-friendly choices. This initiative will help reduce electronic waste while offering tangible benefits to customers who are making environmentally responsible decisions.

Click here to learn more about this service

This trade-in service reflects Zain’s efforts to combat the growing issue of electronic waste, raising awareness and encouraging more customers to participate in the initiative.

In preparation for the launch, branch employees were trained to ensure they were equipped to guide customers through the trade-in process and explain the program’s benefits. This training, led by Abbas Terani, ensured a seamless customer experience, making it easy and rewarding for Zain customers to participate.

This marks a key step forward in Zain's sustainability journey. By empowering customers to make environmentally friendly choices through a trade-in program, Zain is not only reducing its environmental impact but also creating a stronger bond with customers who share the same values. This initiative showcases Zain's leadership in corporate responsibility and environmental sustainability.

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Zain Green Rewards - Incentivizing Customers at Zain Kuwait to Protect the Environment

Zain Green Rewards - Incentivizing Customers at Zain Kuwait to Protect the Environment